John Iannone, the “Car Coach”, and CEO of Auction Direct USA joins The Balancing Act to talk about a new direction for auto shopping, eliminating high pressure sales people and allowing potential customers to shop at their leisure on-line. By combining buying power and a detailed mechanical checklist quality, Auction Direct USA conducts ninety percent of its business on-line, and sells to more women than men.
Watch John Iannone on The Balancing Act!
